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Engaging, mobile-friendly Drupal theme for Gulf Restoration Network

C4’s web team was delighted to launch a brand new, responsive theme for long-time client Gulf Restoration Network’s Drupal site at www.healthygulf.org

Mission

GRN wanted to modernize the appearance of its website to increase traffic, better connect with and retain visitors, and better utilize the site as an organizing tool.

Strategy

C4 worked with content editors at GRN to develop a design that was current, spacious, and informative. Our team created eye-catching blocks of information that highlight the organization’s latest blog posts and actions, leading website visitors to explore the wealth of related content available on the website

Results

The latest incarnation of GRN’s website still contains all of its great content, the powerful Drupal CMS platform as a back end, and now boasts the compelling look and feel of the latest web user interface standards. So it's not only visually striking, but highly usable.

Features

  • Leverages existing Drupal 7 content management system (CMS) and Bootstrap framework
  • Custom home page and sub page designs
  • Custom homepage layout promoting key content, including slideshow, latest news, and actions 
  • Latest actions automatically pulled to homepage from 3rd-party organizing software (Salsa)
  • Matching action and donation page templates for Salsa
  • Integrate GRN’s existing logo, brand, colors, and styles in a modern theme
  • Responsive website design, so the site looks amazing on screens of all sizes
  • Mobile-friendly site, with optimizations to speed up page loading time and increase page ranking
  • Social media links and social sharing using ShareThis
  • Reorganized content helps with search engine optimization (SEO)
  • Integration of Google Analytics to track website visitor engagement
  • Highlight panoramic landscape photos of Gulf Coast waterways
  • Revised information architecture
  • Solutions for non-profits - a brand new look on a limited budget
  • Boutique web design service